An Excellent Web Site Is a Web Site That Works!

How can you understand if your web site is a great website, or what is a great site?

An excellent site is a site that works, if you have actually created your website to sell some products, you can state that your site is a good website if it does offer items.

* But are you offering as many products as an excellent site offers, or you are only offering a few products now and then?
* Are your sales pages good enouth to consider your site a good website?
* Do you have enough visitors to your website to consider it a great website?
* Do you have sufficient return traffic or all your visitors are very first time visitors?
* Do your visitors stay sufficient time to consider your website an excellent website?
* How can you know for sure if your website is an excellent site?
* What sort of questions ought to you be making to yourself to know if your webite is a great website

IF YOUR WEBSITE IS A GOOD WEBSITE, ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW

* Who cares?
* What are you trying to find?
* What sort of visitors do you have?
* Which is your top priority?
* How should you mesure your success?

WHO CARES?

If the website belongs to a business, then the websites don ´ t come from a bachelor, there ´ s not just one person that can say if you have a great website, so you will have to round up individuals that are vitally interested

You will discover the techno-geeks, the sales individuals, the public relations individuals, etc etc and everybody of them will have their own idea of what is a great website

When again as the site belongs to ALL the company, the individuals on your company who care enough to evaluate the website, should be asked to join the group and take some responsability about the design of the website

WHAT ARE YOU LOOKING FOR?

Each of the people who appreciates the website will have their own idea of what they want out of a great site. Much of them will just be talking on behalf of their own departments, however you should require them to believe on behalf of the business.

Every department can have their own objetives, objectives and aspirations, every one has his own idea about what is a good website, however they need to believe as a company, and the conclusion must satisfy most of them, and if you can, your need to produce a great webpage for all of them.

WHAT KIND OF VISITORS DO YOU HAVE?

Every site has very first time visitors, returning visitors, curious, purchasers, people that arrived by error, individuals that spend a short time at the site, people that spend a long time at the site, and so on.

What type of visitors do you desire, the ones that show more often, the ones that check out the most pages, purchases more stuff, buys more regularly or invest the most money?

Which are the most essential visitors for your company, to think that you have a great website?

As soon as you get them you can be satisfied that your site is an excellent website.

WHICH IS YOUR PRIORITY?

Once you know what everyone wants, you will need to focus on everybody ´ s objectives.

Will you go after increasing visits, selling more items per check out, offer more details about the company and it ´ s products, enhancing consumer fulfillment.

After a conversation that will depend upon the number of individuals is providing their own viewpoint about what cares most, you ´ ll wind up with your own list of priorities, and the ones that will not be satisfied with their request, at leas will understand why.

HOW SHOULD YOU MESURE YOUR SUCCESS?

How can you be sure that the numbers that you are getting are informing you that your website is a great website, It depends … 트래픽 봇

* If your main top priority is to get visitors, then www.Alexa.com and it ´ s ranking can assist you on that, but you can also use some javacript and or cookies.
If your primary objective is income then the sales will have the prominent voice, *.
* If you are pursuing client complete satisfaction then you should agree with the other members of your company how will you collect satisfaction data and how will you weigh it.

All the info that you collect must assist you take service decisions. It ´ s not a matter of getting as much details as you can, because excessive information can be as bad as inadequate details.

Make certain that you keep determining your success, make it part of a constant improvement procedure, since the web changes month after month.

Then you ´ ll really be able to tell if your website is a good site.

Composed by Dr. Roberto A. Bonomi